Sarasota Real Estate Market News


 If you read some of the news items on this website, many authors agree that these are extraordinary times unlike any other in the real estate market.  I believe that to succeed in these extraordinary times, you want an extraordinary agent to list and sell what is likely to be your most prized asset.   By utilizing the latest technology, I provide buyers instant information about your property 24/7.  In addition to providing them with the instant gratification they seek, I am able to contact them while their interest is peaked, and usually while they are still in front of your home!  Research shows that 90% of today’s buyers use the internet and similar technology to search for their home.  In today’s competitive market, you can no longer rely on traditional marketing methods alone to sell your property.  Your agent must use the same technology your potential buyers are using and know how to make the most of it.  When you list your home with me it is placed on 350 of the most popular real estate websites, exposing it to over 12 million potential buyers each day.  Choose an agent that uses the latest technology to sell your home. 

Do you really need a REALTOR to sell your home?



Mobile Marketing – Among the many features of this program, this allows potential buyers to view information a video, and a virtual tour of your home from their cell phone:  


Try it for yourself:  Call 1-866-600-6008 and enter code: 44147


  • QR code applications – This allows me to direct potential clients to videos/tours and websites providing information about your property.  View an example by using any QR-code reader app on your mobile phone and scan the code below right from the screen.   This is the same technology today’s buyers are using to search for homes!

  • Youtube virtual tours – These allow potential buyers detailed information about your property.  View a youtube video that shows the buyer experience utilizing these technologies:



In addition to attracting buyers, my Job as your REALTOR is to manage the sale of your home and, although each of our situations is unique, most sellers share the same priorities:

  • To attain the best price and terms for their property.
  • To sell in the shortest possible time.
  • To sell with the least amount of inconvenience. 
  • To receive frequent communication regarding the sale of your property throughout the process.


 That is why I am partnered with Coldwell Banker.  A recognized industry leader with over 100 years of experience.

 What does that mean to you?

 Coldwell Banker:

  •  Has over 125,000 Sales Associates worldwide
  • Has over 4,000 Sales Offices in 32 countries
  • Through our powerful international relocation services and global connections through CARTUS (the world’s leading relocation company) we receive over 20,000 inbound and outbound referrals each year in Florida alone.  We can help you find the right out-of-town homebuyer faster.
  • Sells more residential real estate than any other company in the state of Florida.
  • Coldwell Banker’s national advertising program generates 96% consumer Top of Mind Awareness for the Coldwell Banker brand in households across America.

 How I Manage The Sale Of Your Home

 Position Your Home to Sell

  • Together we develop a competitive listing price to attract homebuyer interest and inquiries, and generate attention and support from other Realtors.  As a former licensed Florida Residential Real Estate Appraiser, I have the experience and knowledge required to accurately develop a price in today’s market.
  • We discuss home enhancement recommendations for making your home look its best for showings and open houses. 
  • Implement a full-service marketing plan to provide maximum property exposure and generate online and in-person showings.
    • Placement on the Multiple Listing Service (MLS)
    • Yard Sign
    • Property information Flyer
    • Competitive Market Analysis (CMA) 

Did you know over 87% of all homebuyers begin their search on the internet?

That is why at I make sure your listing gets the most internet exposure possible through Coldwell Banker’s eMarketing Advantage program.  I feature all of my listings on the Internet’s most valuable real estate websites, including:

  •  WWW.REALTOR.COM – The Internet’s #1 ranked Real Estate Site, receives over 14.4 million visits per month!  In a survey of online homebuyers, 81% found the detailed property information provided by a Showcase Enhanced Listing very useful.   All of my listings receive a Showcase Enhanced Listing on REALTOR.COM
  • WWW.NYTIMES.COM – The #1 Newspaper website in the world featuring residential listings priced over $400,000.  Homes over $750,000 also appear on
  • WWW.COLDWELLBANKER.COM Our award-winning nationally advertised website receives more than 1.2 million potential homebuyers each month.
  • WWW.FLORIDMOVES.COM  Has over 385,000 listings throughout Florida, and averages nearly 700,000 visitors per month. 
  • WWW.TRULIA.COM Refers over 2 million monthly visitors directly to your property listing on
  • In addition all of my listings are marketed on GOOGLE and YAHOO! Real Estate Classifieds exposing your property to online consumers via the world’s leading search engine websites 24/7.
  • I will also send ‘Just Listed” postcards, beautifully designed with a photos and property description of your home, to a targeted list of prospective homebuyers and nearby homeowners.


  • Follow up on all leads and activity.  According to the National Association of REALTORS – 88% of homebuyers work with the Sales Associate who responds FIRST.  As your Listing Agent, I will use LeadRouter, our rapid response technology, to ensure that every potential homebuyer lead for your property receives a fast, professional response.  Inquiries from all of our websites or sign calls will go directly to my cell phone within seconds.
  • Communicate feedback on all showings and inquiries
  • Keep you informed of current market conditions and changes.
  • We discuss a repositioning strategy if needed.

Negotiate A Favorable Contract For You

  • Establishing terms and conditions that are acceptable to you.

Manage The Contract Through The Closing Process

  • Getting Approvals
  • Inspections
  • Appraisals
  • Removal of Contingencies

Close The Transaction

  •  The transaction is finalized and you receive the proceeds of the sale

 After Sale Follow-up

  •  Relocation services

 If you would like to set up an appointment for a complimentary analysis of your home, and to show you how to be successful in today’s market, please contact me at 941-374-1000 or

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